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Bud Light has been the best selling beer in the world with a 16% market share since 2001, but this title is soon to fall. You might think that the new “King of Beers” is another one of America’s industrialized lagers, but you would be wrong. Continue Reading »

Spuds MacKenzie was like a marketing super soldier. Spuds made his world premier during a super bowl ad, and soon skyrocketed to doggie stardom. Spuds got all the women, and partied pretty much non-stop. He was a celebrity that middle America could finally relate to, and he became an institution in American pop culture. Continue Reading »