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SF Vintners Market Returns This Weekend


SF Vintners Market 2012

IT’S BACK! SF Vintners Market will be running this weekend at the Fort Mason Center, and if you are a wine drinker in the bay area, you should do yourself a favor and attend. Not only can you try a endless array of wines, you can purchase the wines on the spot for further enjoyment at home. As the Guinness guys would say, “BRILLIANT!”

Mutineer will be there both days, so come by and say hello and purchase a subscription for yourself and all your friends. Your fine beverage karma will thank you.

What: San Francisco Vintners Market
When: April 14th & 15th

Where: Fort Mason Center, Festival Pavilion, San Francisco, CA

: General Admission: $80.00 (Includes all wines except Reserve Room)

Reserve Admission: $100 (Includes Reserve Room access to wines priced at $50 per bottle or higher)

Trade tasting: 12pm – 1pm Saturday & Sunday (RETAIL WINE BUYERS AND MEDIA ONLY)
General Admission: 1pm – 4pm Saturday & Sunday
Reserve Room Access: 12pm – 4pm Saturday & Sunday

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Craft Beer Radar: Green Flash and Founders Brewing Co. collabo Linchpin White IPA


Linch Pin White IPA

San Diego based Green Flash Brewing Co. announced that they have partnered with like-minded Michigan brewer, Founders Brewing Co. to produce a limited release beer called Linchpin White IPA.   The diabolic duo of Chuck Silva (Green Flash) and Jeremy Kosmicki (Founders) secretly met in an unknown San Diego lair last month and conspired to develop a brew together in an uncommonly delicious and progressive beer style. Together that they will unleash this ale upon the Craft Brewers Conference and then continue their scheme with a limited release beginning May 2012. These well matched brewmasters have been individually producing several of the world’s top flavor-forward ales and have now come together to create a twisted monster of zesty flavor, complexity, big-ness, and hoppy yum yums.

Linchpin White IPA 
This soon to be released golden beer is bottle conditioned and is said to pour with frothy white foam and will entice you with a zing of tangerine aromas that mingle with distinct Belgian yeast esters. Citrus mania continues as heavy hop flavors of bitter orange dominate the brew which finishes with an epic chest bump of of American and Belgian yeasts.
“There’s a lot going on in this beer with two yeast strains, copious amounts of wheat malt, and a big focus on ‘C’ hops to deliver a citrus explosion,” explains Green Flash Brewmaster, Chuck Silva. “In fact we lined up more than a dozen hop varieties in the brewery to select three hops with the biggest citrus character to dry hop the beer. 
Linchpins are two simple shapes that combine to strengthen a bond amongst many different pieces. This Linchpin seeks to strengthen the bonds of the West Coast and Midwest beer scene as both breweries (and corresponding diabolical brewmaster) have been known to push boundaries in creating risky, new, flavor-forward styles. Linchpin White IPA will be released during the May 2012 Craft Brewers Conference in San Diego and will then be available in limited supply via bottle-conditioned 22oz bottles and also the keg for special release events nationally in May and June 2012.

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The Big Top Comes to Town: Mutineer Magazine’s Marvelous Millennial Wine Marketing Circus is Coming to a Town Near You


Mutineer Magazine’s Marvelous Millennial Wine Marketing Circus

Ladies and gentleman, children of all ages, Mutineer Magazine is thrilled to announce the first-of-its-kind Millennial Wine Marketing Circus, a traveling conference that brings together Millennial wine marketing brands to speak to Millennial culture and its implications on the wine industry. The 2012 #WineCircus will visit five premier wine regions to offer insight on how to cultivate a love affair between wine brands and the Millennial market. During the week of May 14 – 18, six accomplished Millennial-focused entrepreneurs will take to the stage to offer valuable data, creative oddities and Millennial delights to wine industry professionals, free of charge.

“We’ve assembled an exceptional roster of marketing-savvy wine professionals to shed some light on the Millennial wine market,” says Mutineer Magazine Editor-in-Chief and Publisher Alan Kropf. “Much of that conversation has been focused on social media fundamentals and spiritless reinvention. Now, for the first time, wine industry professionals will hear directly from Millennials who are changing modern wine culture with their inspired platforms and innovative methods of connecting Millennial consumers with wine brands.”

This complimentary 2-hour workshop will dazzle attendees with grand discussions and inspired thoughts about the Millennial wine market with topics that include:

— The Millennial Wine Consumer
— Traditional PR in the Era of New Media
— Next Level Social Media
— Collaborative Marketing Strategies
— Marketing Assets in the Era of New Media
— Leveraging Tech to Collect Valuable Data
— Connecting Your Brand With the Millennial Mind-Set
— The Power of Beverage Culture

In 2011, The Wine Market Council reported that the Millennial market (defined as consumers between the ages of 21-34) is composed of 1.7 billion people worldwide and 77 million in the U.S. which is larger than the Baby Boomers and nearly three times the size of Generation X. Of the Millennial generation’s wine drinking population 51% fall into the “core drinkers” category and pull corks at least once a week. 67% of those consumers reported to have purchased unknown brands frequently/occasionally. 32% of Millennials have traded over to wine, from beer or spirits, as their preferred fine beverage.

“Millennials are forcing industries to reinvent themselves and the wine industry is no different,” said Morgan First, CEO and Co-Founder of Second Glass. “Join the circus and learn new social media and marketing feats that will allow you to navigate this new market with confidence.”

The Line Up:
The magnanimous circus roustabout includes the following performers:

Morgan First, Second Glass: thesecondglass.com / @SecondGlass
— Morgan is the networker, cheerleader, press liaison and the instigator/organizer behind the expansion of Second Glass. Morgan has blurred the line between marketing and technology to transform the wine tasting experience for Millenials. Both Morgan and Tyler’s efforts have landed them praise in the New York Times, Huffington Post, and they were recently included in Inc’s 30 under 30.

Tyler Balliet, Second Glass: thesecondglass.com / @SecondGlass
— Second Glass was born out of Tyler’s desire to transform wine tasting with technology and education. He developed the mobile application used in tandem with Wine Riot, a millennial focused event that empowers consumers with confidence and education in a fun, entertaining atmosphere. Tyler has been heralded as a new voice in the wine world and crowned “the prince of Boston’s wine revolution” by Stuff Magazine.

Harry Oranges, Mutineer Magazine: mutineermagazine.com / @MutineerMag
— Prior to joining the Mutineer Magazine team, Harry Oranges oversaw the digital PR and social media strategy of the first-ever Napa Valley Film Festival. A communicator at his core, Harry is quickly making his mark in the Millennial wine scene.

Alan Kropf, Mutineer Magazine: mutineermagazine.com / @MutineerMag
— Alan is certified through the Court of Master Sommeliers, Wine & Spirit Education Trust, Cicerone and National Bartenders School. Alan has beverage experience at some of the world’s more prestigious properties, including the Beverly Hills Hotel and Gordon Ramsay. Alan founded Mutineer Magazine in 2008, which was picked up for national distribution in 2009. Since then Alan has won numerous beverage and publishing awards for his work with Mutineer, including Forbes Magazine’s “30 Under 30”, Zagat’s “30 Under 30” for San Francisco, and Wine & Spirits Magazine’s “30 Under 30”.

Christophe Smith, Harvest Live: harvestlive.tv / @cork_dork
— Christophe Smith is a ten year veteran of the wine industry and has worked in production, retail, marketing and national sales, although is best known for his creativity and achievements in social media. Currently a Producer at WineBizRadio.com, and has created Titus TV and Harvest Live, two popular web-based programs that create real world consumer engagement.

Ashley Nicole Teplin, Teplin+Nuss: teplinnuss.com / @TeplinNuss
— Prior to starting her own agency, Ashley Nicole Teplin worked with the renowned Pamela Hunter at Studio-707. Pam and her colleagues pioneered an approach to traditional Public Relations that is today’s standard. She was recently featured in North Bay Biz Magazine as a publicist integral in guiding the consistent online voice in 2012 in the article titled, “Inside the Millennial Mind.”

Sarah Elliman, CellarPass: cellarpass.com / @CellarPass
— Sarah Elliman pioneers new ways to help wineries reach their target audience and increase consumer response, specifically with on-site visits. She applies her keen understanding of the customer/winery relationship at CellarPass, a real-time winery reservation system that helps customers discover and book wine tasting experiences. Resourceful and innovative, Sarah continually develops new ways to improve winery processes and enhance the guest experiences that lead to long lasting customer loyalty.

The Schedule & To Register:
Admission is free to all registered participants on EventBrite. The Mutineer Magazine Marvelous Millennial Wine Marketing Circus will visit:

Calaveras County | May 14- Twisted Oak:

Santa Barbara | May 15- Firestone Winery:

Paso Robles | May 16- EOS Wines:

Sonoma Valley | May 17- Sebastiani Winery:

Napa Valley | May 18- Charles Krug:

Tony Stark Enjoys a Fine Beverage a Delicious Fine Beverage While Chatting With Super Villains

Other Beverage

This clip pretty much captures what happened the first time I met with Steve Heimoff. Mr. Stark apparently likes his dark spirits neat and served out of a decanter. And wait, is that absinthe on his back bar? If it is, I like his style, but I must caution against putting absinthe in a clear decanter as it is sensitive to the sun, which is a problem in an all-windows ultra high-rise condo. Also of note on the back bar is the decanter of wine that seems to just be hanging out. Maybe if you’re Tony Stark you have your butler decant a new bottle of red wine every morning “just in case”.

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Extra! Extra! Planet Dailies Opens In LA


Planet Dailies

Fresh off the presses from Planet Hollywood in Las Vegas, Planet Dailies has a new, Los Angeles location, joined by a boozy companion, “The Maestro” Salvatore Calabrese’s Mixology 101. They’re both open now above the Bath & Body Works at the Farmers Market at 3rd and Fairfax.

In true Vegas style, Executive Chef Adrian Tenorio dishes up heaping helpings of just about everything, from appetizers like chicken lettuce wraps and crab and lobster cakes; to a wide assortment of salads; pizzas; deli sandwiches; Chinese dishes that include wonton soup, BBQ duck and Szechuan eggplant; burgers, pastas and entrees like chicken marsala and black and bleu New York strip steak.

Joesph Brooke heads up Mixology 101’s bartending team, shaking, stirring and serving original cocktails like the Breakfast Martini (Bombay Sapphire, Cointreau, lemon juice and orange marmalade) and Spicy Fifty (Stolichnaya Vanil, elderflower cordial, lime juice, honey syrup and chili pepper), as well as all the classics.

Sin City’s bright lights and eternal daylight get a Hollywood twist here, as diners are surrounded by everything entertainment – Hollywood’s hottest broadcast on flatscreens all over the restaurant. Even Extra is filmed here every so often, putting you in touch with LA’s ageless and beautiful – straight from the source.

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Second Glass Wine Riot Boston Less Than Two Weeks Away


Wine Riot

Second Glass’s Wine Riot, the US tour of wine events dubbed as two parts education and one part revolution, is less than two weeks away from the start of their 2012 US tour. On April 20 and 21, Wine Riot will kick off their 2012 season on their home turf as they take over Boston’s Park Plaza Castle with 250 wines from around the world. Fueling your night of conquest is a tireless DJ, photo booth, temporary tattoos, and a few thousand of your closest friends. Wine Riot is an incredible event and is a testament to the vision of the founders “to create a fun, non-intimidating place where people could learn about wine.”

    Wine Riot Boston

  • Opening Night: Friday, April 20, 7-11 PM – $60*
  • Riot One: Saturday, April 21, 1-5 PM – $50
  • Riot Two: Saturday, April 21, 7-11 PM – $50

*Opening night is limited to only 500 tickets on sale and includes extra treats from Taza Chocolate.

To purchase tickets to Wine Riot Boston, click here.

Where else will you see Wine Riot?

  • Wine Riot DC May 5
  • Wine Riot Chicago June 1-2
  • Wine Riot Austin July 20-21
  • Wine Riot SF August 3-4
  • Wine Riot NYC September 21-22
  • Wine Riot LA November 10

The Mission of Second Glass
We want you to drink more wine. Sure, wine can seem complicated, but in the end it all comes down to whether you like it or not. It’s that simple. Our goal is to give you the tools to find cool wine tastings, talk to experts, explore wine regions and constantly discover new favorites. You don’t have to use dorky wine-speak or spend a lot of time learning about wine to have fun with it. And we’re here to help.

Comments Off on Second Glass Wine Riot Boston Less Than Two Weeks Away 04.09.2012 |

Thyme Tincture DIY: The Results


Thyme Tinctures DIY

The results are in and I am happy to report that my foray into the world of tinctures was a success. The concentrated liquid had a powerful herbaceous, smoky and slightly pungent aroma that I found very appealing. It was perfect for the Just In Thyme cocktail, created by Daniel Stahl of San Francisco’s Rickhouse.

I turned the tincture over to my house barman (my husband) and he decided to use a relatively large amount of tincture in place of olive juice in a Dirty Martini. We are calling it a Dirty Time Martini and it was delightful. Adding a few drops to an Original Perfect Martini is quite delicious as well.

Thyme Tincture

  • 12 oz. jar, sterilized (preferably a dark color, if you can find it)
  • 1 ½ oz. thyme sprigs, bent or broken in half
  • Around 1-2 c. grain neutral spirit, enough to cover

Pack the thyme into the jar making sure they won’t poke above the liquid. Top with the grain neutral spirit, top with the lid and store in a dark, cool place. Shake the tincture every day for about three weeks. Strain, and place in a dropper bottle for ease of use.

Just In Thyme
Created by Daniel Stahl of San Francisco’s Rickhouse

  • 1 ½ oz. No.3 Gin
  • ¾ oz. lemon juice
  • ½ oz. Luxardo Maraschino Liqueur
  • ½ oz. Cointreau
  • dash Regan’s Orange Bitters No.6

Shake ingredients and strain into a coupe. Garnish with a couple of drops thyme tincture.

2012 Pebble Beach Food and Wine Preview


Pebble Beach Food and Wine

With one of the world’s most iconic wine and food festivals just a few weeks away, you’ve got to ask yourself one question: “Do I feel lucky?”

Well, do ya, punk?

OK, despite being held a stone’s throw away from a certain celebrity’s beloved hometown of Carmel, there are no guarantees he’ll make your day. But if good fortune does, indeed, shine upon you, you’ll be spending an extended weekend with more than 75 prominent chefs and 250 acclaimed wineries and distinguished winemakers from around the world.

From April 12 – 15, 2012, The Inn At Spanish Bay will host the fifth annual eating and drinking orgy, Pebble Beach Food and Wine. Culinary luminaries like Thomas Keller, Daniel Boulud, Wolfgang Puck and Jacques Pepin will join grape minds the likes of Raj Parr, Eric Railsback, Andrea Robinson, and Mark Mendoza, at this four day event of epic indulgence. Glasses of Ruinart and Krug will be followed by Haut-Brion, Lafite, Latour, Margaux, Rothschild, and topped off with tastes of Ramos Pinto and Y’quem. Dinners will feast on meals with names like “Farewell to Foie Gras,” “Swine + Wine,” “The Iron Chef Dinner” and “South By Southwest” – a lunch catered by Dean Fearing, Tim Love, Casey Thompson and John Sedlar. Lucky, indeed.

Ticket prices per person range from $100 for a single event pass to $4,750 for a VIP four-day pass, which will provide access to all events and exclusive after-hours parties with the winemakers and chefs. Clint Eastwood not included.

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