On August 11th La Crema Winery launched the Virtual Vintner experience creating their very first crowd-sourced wine. Participants have had their say in all steps of the winemaking process thus far, from the varietal to the barrel type, by submitting their choices online. The winemaking journey also offers a variety of interactive features, including educational videos and tips from winemaker Elizabeth Grant-Douglas herself.
Now that the experience is reaching its last few stages, it’s time to create a distinct and eye-catching name for the Russian River Valley Pinot Noir. Visit vv.lacrema.com today to enter your submission in the Naming Contest for their very first crowd-sourced wine.