A German non-alcoholic beer has been creating some buzz recently (or lack thereof..) with their claims that the alcohol-free version of their beer is a great post-workout recovery drink and a good alternative to sports drinks such as Gatorade. Erdinger of Erding, Germany says their Alkoholfrei beer is great for athletes as it’s an isotonic beverage, replenishing much needed vitamins and salts lost when an athlete sweats. Beer is also primarily water and very rich in carbohydrates and one doesn’t need to worry about the jitters of an energy drink and excessive caffeine or the buzz of real beer, both of which can lead to further dehydration.
How are athletes reacting? Surprisingly well as it is actually showing up on podiums around the world, proudly touted in huge glasses, and as far away from Germany as the World Cup Biathlon held this month in northern Maine.
Mutineer will be following this closely.