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The Happening: SFChefs 2010 – San Francisco’s Food and Fine Beverage Week


SF Chefs 2010

Today marks the official start to SFChefs 2010, San Francisco’s “premier food, wine and spirits week.” Presented by Visa Signature and produced by the Golden Gate Restaurant Association, SFChefs supports the Golden Gate Restaurant Association Scholarship Foundation, a foundation that grants need-based scholarships to Bay Area students requiring financial assistance to pursue an education in culinary and hospitality programs.

Starting tomorrow, August 10th, classes and seminars on an assortment of topics in the food and beverage industry will be available for both industry personnel and consumers. The seminars will involve professionals from all facets of the industry, including local farmers, ranchers, chefs, winemakers, distillers, media, luminaries, authors, vintners, mixologists and culinary experts. The seminars will take place in The Westin St. Francis Hotel, kicking off with Tales From The Still, a panel featuring various distillers, moderated by none other than Mutineer’s Editor in Chief, Alan Kropf.

Tales From The Still
Date: Tuesday, August 10th
Time: 3:00 PM – 4:30 PM
Location: The Westin St. Francis Hotel, San Francisco CA
Tickets: Visa Signature cardholders, $25 (purchase here).
Non Visa Signature cardholders, $35 (purchase here).
Seminar Description: At only 27-years-old, Mutineer Magazine Publisher and Editor Alan Kropf is a leader amongst the next generation of beverage professionals and has extensive knowledge and experience with a range of beverages. Join him as he leads a panel of distillers, Bryan Alex Davis (Obsello, Absinthe) and Duggan McDonnell (Encanto, Pisco) as they discuss the ins and outs of the business, highs and lows and how to make heads or tails of the art of distilling.

If you are located in or around the Bay Area, there is really no excuse not to partake in some aspect of SFChefs 2010 (unless you hate awesome food and fine beverages, which is rather unfortunate). A plethora of SF restaurants have created special Pre-Fixe (between $35 and $50) “SFChefs Showcase” dinner menus, all of which feature one or more courses with some sort of pork product (FTW!). Naturally, options for those who choose not to divulge in meat consumption will also be available. A list of participating restaurants and menus can be found on the SFChefs website. And if copious amounts of pork products and fine beverages were not reason enough, the following highlight video will surely coax even the non-California residents into attending:

Make sure to check out the list of events and seminars happening over the week. For more information, follow @sfchefs on Twitter and “like” SFChefs on Facebook.


  1. Erin | Monday, August 9, 2010

    Awesome, go Alan!

    It doesn’t matter how often I hear the words “copious amounts of pork” it still brings a tear to my eye.

  2. Phil | Monday, August 9, 2010

    Fine beverage and pork products FTW!!! I am willing to bet there won’t be any hotdogs at this event.

  3. Ashley Routson | Monday, August 9, 2010

    I was really surprised to learn that each and every Pre-Fixe menu had some sort of pork component — in SF of all places, land of vegetarians and bans on vending machines, soda, and junk food.

    I just wish I was going to be in town to indulge in some of said pork products. Let us hope that Alan partakes in my honor!

  4. Ashley Routson | Monday, August 9, 2010

    Phil — Maybe there will some some fancy pigs in a blanket.

  5. Erin | Monday, August 9, 2010

    Land of veggies, yes, but the foodie/locavore population is just as strong and all ready to get down and porky.

  6. Erin | Monday, August 9, 2010

    Phil, If Fatted Calf can produce a hot dog you’re not definitely not far off base.

  7. Ashley Routson | Monday, August 9, 2010

    Erin — Getting down and porky sounds rather dirty, and I like it.

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