1800 Tequila Declares War On Patron, Enlists Mob Help

1800 Tequila’s self-proclaimed “Tequila War” against Patron is getting epic, with 1800 Tequila creating a television commercial with Michael Imperioli (Sopranos) kicking a bottle of Patron off a desk. AND THEN…well, that’s really it. This is a pretty weak war so far, lacking the hallmarks of real corporate war, such as dirty smear campaigns and Escalade shootouts, but perhaps this is the first move of many. Stay tuned…

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