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Tom Who?


Dr. Evil

In case you haven’t heard, I have an arch-nemesis, Steve Heimoff. Now, I didn’t always have Steve Heimoff as an arch-nemesis. Way back when, when I was coming up through the bush leagues, a scrappy fellow by the name of Tom Merle called me out, and thus a rivalry was born. Then, at some point, I got a girlfriend, replaced the ’73 alfa with a sparkling new Passat, grew a mustache, and felt I was ready to move on to a real arch-nemesis, the aforementioned Mr. Heimoff. Now, for some people it is difficult to move on from these types of situations, and apparently Tommy Boy thinks we are still arch-nemeses, but alas we are not. I’m a sporting fellow though, and I’ll indulge the water-balloon-esque comment bombs on the Wine Mutineer OWC Page.

OWC Comments January 2009

Though I hope Tom realizes that it is more for nostalgia than anything else, kind of like when Apollo Creed fought Rocky Balboa in the unsanctioned match after Apollo helped Rocky defeat Mr. T as Clubber Lang in Rocky 3.


  1. Chuck P. | Thursday, January 15, 2009

    I love arch nemesis, and it really makes me want to watch Rocky again.

  2. Tara | Friday, January 16, 2009

    What does that guy even do?

  3. tom merle | Friday, January 16, 2009

    You tell first, Tara.

    In the interest of fairness, here are my posts on the MM site (leave it to a pushy promoter to use his publication as his name on OWC). Readers can make up their own mind about Alan’s uncivil behavior, which did have the positive effect, as I noted, of prompting the admins of OWC to post “rules of the road” so the Alans of the world wouldn’t ruin the landscape….

    –At 5:02pm on January 11, 2009, tom merle said… You’re right MM. It certainly would be contructive if the billboards were deleted. And I am a fan of the magazine, just not the way it was promoted (per the guidelines).

    –Comment At 12:04pm on January 11, 2009, tom merle said… Were you inspired enough to start pulling down all those mini billboards that you spammed the member sites with in October?

    –Comment At 9:31pm on December 8, 2008, tom merle said… Hey Alan,

    I just have to tell you how extremely annoying it is to this sourpuss to continue to see your 48 pt.logo plastered on so many Comment Walls of personal pages on this site. You took it down from my page, how about doing it for others? Fortunately, you stopped putting up these mini billboards in October when the ensuing kerfuffle helped trigger the OWC Best Practices guidelines.

  4. Tara | Friday, January 16, 2009

    I’m a big fan of the magazine and think that Alan and his writers are doing a great job. I for one wish there were more “Alans” in the world.

  5. jbinthesun | Friday, January 16, 2009

    Amen to that!!!

  6. Alan Kropf | Friday, January 16, 2009

    Yes! I believe I am enjoying what is known as a “home-field advantage” and loving it!

  7. tom merle | Friday, January 16, 2009

    I also said I was a fan of the magazine. Too bad Alan cancels out these merits by pushing himself on others. But, hey, Marvin S no doubt was pushy, as is Gary V, the King of Pushers. Me, I’ll take the ever so polite Steve Heimoff (it was Hobbes who wrote that manners are “small morals”)

    Mr. Fuddy Duddy

  8. Alan Kropf | Friday, January 16, 2009

    So if I understand you correctly, my efforts are in line with what other successful publishers have done when they were faced with the impossible task of making their projects successful? That is the best compliment you’ve given me yet!

  9. tom merle | Friday, January 16, 2009

    Yes, it is a kind of backhanded compliment. Shanken’s personal reputation for rudeness, and the Thunder Man’s reputation for crudeness have not diminished their success even while those around them wince. Who knows, Alan, you may become the Howard Stern of wine publications.

  10. Alan Kropf | Saturday, January 17, 2009

    Now we’re talking Tom! Howard Stern of wine publications?!?! Yes! I like what you are predicting regarding our small, rebel publication and that someday we’ll be able to hire AC/DC to play at our events. Yes, the future is looking very cool.

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