Comments on: Amazon.com to Enter the Fray That is the Wine Business http://www.mutineermagazine.com/blog/2008/09/amazoncom-to-enter-the-fray-that-is-the-wine-business/ It is the mission of Mutineer Magazine to introduce fine beverages to the millennial generation and take fine beverage culture from niche into the mainstream using a cultural rather than commercial approach across a range of mediums. Mon, 15 Mar 2010 18:16:25 +0000 http://wordpress.org/?v=2.9.2 hourly 1 By: Mike Duffy http://www.mutineermagazine.com/blog/2008/09/amazoncom-to-enter-the-fray-that-is-the-wine-business/comment-page-1/#comment-322 Mike Duffy Tue, 16 Sep 2008 01:37:09 +0000 http://www.mutineermagazine.com/blog/?p=432#comment-322 The fulfillment will be handled by New Vine Logistics (NVL), which navigates the various wine laws in the 26 or so states where Amazon will be able to sell wine. Participating wineries face a $400 "setup fee" to deal with the legal filings for each wine they sell. After that, they consign the wine to NVL (i.e. send them a couple of cases of wine), and the rest happens automagically. This is really a big deal for consumers, and I plan to try it as soon as it becomes available. PS - Amazon Prime members get free shipping (2 bottle minimum). PPS - check out more on this on my blog (posts for 9/12 and 9/11). The fulfillment will be handled by New Vine Logistics (NVL), which navigates the various wine laws in the 26 or so states where Amazon will be able to sell wine. Participating wineries face a $400 “setup fee” to deal with the legal filings for each wine they sell. After that, they consign the wine to NVL (i.e. send them a couple of cases of wine), and the rest happens automagically.

This is really a big deal for consumers, and I plan to try it as soon as it becomes available.

PS – Amazon Prime members get free shipping (2 bottle minimum).

PPS – check out more on this on my blog (posts for 9/12 and 9/11).

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